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House of Moves Reveals Agile Animation Pipeline that Transforms Content Creation

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House of Moves, a full-service motion capture and key frame animation company known for its ability to deliver unrivaled quality, is announcing a new groundbreaking technology suite, codenamed Helibug. House of Moves CEO Brian Rausch reveals this proprietary process that radically rethinks the production of both linear and interactive content creation, resulting in improved time and cost efficiencies. Additionally, the technology gives users the ability to redistribute content across multiple mediums including, feature films, viral videos, advertisements, games, virtual reality and more.

“The Helibug technology has the ability to disrupt the animation industry and show the world what can be done when you unleash creativity with the right technology,” said Brian Rausch, CEO of House of Moves. “We shoot like it’s theatre, edit like it’s TV and animate like it’s film.”

Leveraging nearly two decades of experience and building on a rich history of delivering motion capture and animation solutions, House of Moves has been the partner of choice for brands and franchises that include: Titanic, Call of Duty®, TRON: Legacy, Teenage Mutant Ninja Turtles, Battlefield: Hardline™, HALO: Reach, Mortal Kombat X and most recently, the Barbie™ Vlog.

Continued Rausch, “At the end of each week, our clients are astounded with the interactive, collaborative nature of the Helibug technology and the ability to continuously adjust creative choices – sometimes hours before the final picture is complete.”

In late 2014, the management-led buyout from parent company OMG plc (LSE: OMG) furthered House of Moves’ trajectory to becoming a full-service creative animation studio. Now House of Moves is exercising its full creative freedoms to develop previously unseen workflows to transform the process for creating unique, high quality animation. The codenamed Helibug pipeline is among House of Moves’ initial reveals of these next-level, interactive House of Moves technologies.

For more information on House of Moves and its extensive animation production services, including Helibug, please visit: www.moves.com.


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