MOL works with over 200 games publishers globally, leveraging a network of over 360,000 physical payment channels across the Asia Pacific region.
‘It is actually not that common for young people to have a credit card in many parts of Asia,’ says Arkadia Studios Community Manager, Cyrus Chen. ‘As a result, there are many people who until now didn’t have a method of depositing into Arkadia. But with MOLPoints, that has changed.’
MOL customers currently use their local currency to buy MOLPoints which can then be used with any of MOL’s 200 game partners.
‘MOL handles over 60 million transactions per year, processing an annual payment volume of US $500 million,’ says Dobson, ‘so as a huge business, they are very well placed to promote Planet Arkadia to a large demographic who previously couldn’t really access it.’
As part of the agreement, MOL will be making limited edition Arkadia-themed MOL pre-paid cards. These will be distributed in December 2012 to over 750 touch points in Singapore including 711s, Cheers, Popular, Comics Connection and more.
Further information about MOL can be found at www.mol.com, including a timeline of its incredible path to success at http://www.molglobal.net/about-us/history/.
To find out more about Planet Arkadia, and how to create your avatar for free, go to www.planetarkadia.com and hit DOWNLOAD to begin the process of avatar creation and exploration. There is also plenty of information available at the official forum of Planet Arkadia.
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