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Ford released animated commercial for C-MAX hybrid car
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents,recently released animated commercial for C-MAX hybrid car.The new C-MAX campaign, uses "La Linea" as a foil in a line-drawn storyline against a blue background. The idea is that it is simple, tells a story, and lets Ford fire salvos at Prius v without inadvertently touting Prius v, since both the Toyota car and the C-MAX are line-drawn profiles. "Basically, we flipped it around and made it more entertaining," said Benson. It's not all 2D.
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