Disney UTV & Shah Rukh Khan announce the official mobile game on 'Chennai Express'
Posted By : Animation Galaxy At 27-07-2013 22:26:44
Tags : Disney UTV Shah Rukh Khan Chennai Express
Shah Rukh Khan has launched an official game ahead of the release of his forthcoming movie 'Chennai Express'. The movie is produced by UTV Motion Pictures and Red Chillies Entertainment. Developed by Disney UTV's Digital arm, the game has so far been launched on feature phones and Android phones, while its iOS version will hit the markets closer to the movie's release Aug 9.
A fast paced running game, with an unique Indian flavour, where the player takes on the role of Rahul, one of the main protagonists of the movie and embarks upon an exciting and colourful running adventure, where he fights his way through an army of thugs dropped by helicopters while dodging obstacles like trucks, buses, cars, autos, coconut carts, manholes and more. As a special bonus, users can unlock a special Deepika Padukone avatar, by collecting more than 10,000 coins in a single game session.
Sameer Ganapathy, COO - Digital, Disney UTV, said "Gaming is amongst the highest consumed forms of entertainment on mobile phones today. What better way to reach out to the ever growing mobile phone audience than to give them the opportunity to play as Shah Rukh Khan themselves!
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